Automating list building, enrichment and campaign reporting

Specialty agency delivering multichannel B2B healthcare campaigns was prevented from growing due to the cumbersome and painful processes of list-building from commercial contact subscriptions, building target lists using Google Sheets, and tracking client campaign activity and results in multiple data silos.

The Rehinged platform automated the following manual processes: list building replaced with high-quality, targeted healthcare data; data ingestion processes; Google Sheets reporting on real-time results; and Google Sheets reporting on campaign performance.

The Rehinged data and platform delivered higher-quality targeting for improved campaign performance and streamlined operational processes, reducing manual operational time by over 80%.